If you run a Shopify store on your own, you've probably already done the thing where you open five tabs of free tools, run them all on your homepage, and end up with five different reports that contradict each other. One tool says you have 14 issues, another says 47, a third says your site is fine, and none of them tell you which ones actually matter for a store that sells coffee beans or skincare or handmade ceramics.
That's not a you problem. It's the tools. Free scanners are great at surfacing raw findings and terrible at interpreting them. An alt text warning on your site logo is not the same category of problem as your Add to Cart button being unreachable by keyboard, but a Lighthouse report will list them three items apart in the same red section.
Here's the pattern we see on Shopify stores, over and over, across dozens of audits: product images without alt text (easy fix, huge impact), announcement bars with contrast failures against the theme palette, newsletter signup fields in the footer with no visible label, filter chips on collection pages rendered as naked divs with no role or keyboard handling, carousels that trap focus, and modal popups that don't return focus when closed. Those six patterns cover something like 80% of what we flag on any given Shopify audit. We already know what to look for.
That's the entire pitch for paying us instead of running free tools yourself. You are not hiring us for the scan — the scan is commodity. You are hiring us because we've already read a hundred of these reports and we know which three lines matter on yours.